{"id":5215,"date":"2020-02-19T19:20:55","date_gmt":"2020-02-19T19:20:55","guid":{"rendered":"http:\/\/localhost:8888\/fitpass\/?p=5215"},"modified":"2023-01-08T19:37:53","modified_gmt":"2023-01-08T19:37:53","slug":"fitpass-la-red-mas-grande-de-fitness-en-latinoamerica-llega-a-peru","status":"publish","type":"post","link":"https:\/\/www.fitpass.com\/mx\/blog\/2020\/02\/19\/fitpass-la-red-mas-grande-de-fitness-en-latinoamerica-llega-a-peru\/","title":{"rendered":"FITPASS, LA RED M\u00c1S GRANDE DE FITNESS EN LATINOAM\u00c9RICA, LLEGA A PER\u00da"},"content":{"rendered":"
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Una<\/span> aplicaci\u00f3n<\/span> que<\/span> nace<\/span> para<\/span> revolucionar<\/span> la<\/span> forma<\/span> en<\/span> la<\/span> que<\/span> hacemos<\/span> ejercicio.<\/span> Su<\/span> objetivo<\/span> es<\/span> ayudar<\/span> a<\/span> los<\/span> centros<\/span> y<\/span> gimnasios<\/span> fitness<\/span> a<\/span> atraer<\/span> nuevos<\/span> clientes<\/span> y<\/span> a<\/span> sus<\/span> usuarios<\/span> a<\/span> cumplir<\/span> sus<\/span> metas<\/span> llevando<\/span> una<\/span> vida<\/span> m\u00e1s<\/span> saludable<\/span> y<\/span> as\u00ed<\/span> disminuir<\/span> los<\/span> altos<\/span> \u00edndices<\/span> de<\/span> obesidad<\/span> del<\/span> 50%<\/span> de<\/span> la<\/span> poblaci\u00f3n<\/span> peruana.<\/span><\/div>\n<\/div>\n
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Se<\/span> trata<\/span> de<\/span> una<\/span> membres\u00eda<\/span> mensual<\/span> que<\/span> ofrece<\/span> acceso<\/span> ilimitado,<\/span> mediante<\/span> una<\/span> App,<\/span> a<\/span> los<\/span> mejores<\/span> centros<\/span> y<\/span> gimnasios<\/span> fitness<\/span> de<\/span> Per\u00fa.<\/span> La<\/span> plataforma<\/span> est\u00e1<\/span> disponible<\/span> en<\/span> App<\/span> Store<\/span> y<\/span> Google<\/span> Play,<\/span> su<\/span> descarga<\/span> es<\/span> gratuita<\/span> y<\/span> permite<\/span> reservar<\/span> miles<\/span> de<\/span> clases<\/span> en<\/span> distintos<\/span> centros,<\/span> horarios,<\/span> disciplinas<\/span> y<\/span> distritos.<\/span><\/div>\n<\/div>\n
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A<\/span> tres<\/span> a\u00f1os<\/span> de<\/span> su<\/span> lanzamiento<\/span> en<\/span> M\u00e9xico,<\/span> pa\u00eds<\/span> donde<\/span> tienen<\/span> m\u00e1s<\/span> de<\/span> 2<\/span> mil<\/span> centros<\/span> y<\/span> 300<\/span> mil<\/span> clases<\/span> disponibles<\/span> al<\/span> mes,<\/span> Fitpass<\/span> se<\/span> expandi\u00f3<\/span> a<\/span> LATAM<\/span> y<\/span> comenz\u00f3<\/span> su<\/span> expansi\u00f3n<\/span> por<\/span> Chile<\/span> en<\/span> junio<\/span> de<\/span> 2019<\/span> y<\/span> tras<\/span> s\u00f3lo<\/span> unos<\/span> meses<\/span> cuentan<\/span> con<\/span> dos<\/span> ciudades<\/span> activas:<\/span> Santiago<\/span> y<\/span> Vi\u00f1a<\/span> Del<\/span> Mar,<\/span> 300<\/span> centros<\/span> y<\/span> 50<\/span> mil<\/span> clases<\/span> disponibles. <\/span><\/div>\n<\/div>\n
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El<\/span> objetivo<\/span> es<\/span> incentivar<\/span> a<\/span> los<\/span> usuarios<\/span> a<\/span> tener<\/span> una<\/span> vida<\/span> m\u00e1s<\/span> activa,<\/span> sana<\/span> y<\/span> que<\/span> disfruten<\/span> de<\/span> miles<\/span> de<\/span> clases<\/span> y<\/span> entrenamientos.<\/span> Si<\/span> vives<\/span> en<\/span> Miraflores<\/span> pero<\/span> tu<\/span> trabajo<\/span> queda<\/span> en<\/span> Surco,<\/span> podr\u00e1s<\/span> entrenar<\/span> en<\/span> alg\u00fan<\/span> centro<\/span> de<\/span> ese<\/span> distrito<\/span> o<\/span> viceversa.<\/span> La<\/span> App<\/span> de<\/span> Fitpass<\/span> permite<\/span> reservar<\/span> clases<\/span> ilimitadas<\/span> en<\/span> el<\/span> mes,<\/span> donde<\/span> quieras,<\/span> en<\/span> el<\/span> horario<\/span> que<\/span> m\u00e1s<\/span> te<\/span> acomode<\/span> y<\/span> de<\/span> lunes<\/span> a<\/span> domingo.<\/span> Se<\/span> trata<\/span> de<\/span> una<\/span> red<\/span> que<\/span> incorpora<\/span> a<\/span> los<\/span> mejores<\/span> espacios<\/span> fitness<\/span> de<\/span> Lima:<\/span> SmartFit,<\/span> OrangeTheory,<\/span> Nuklio,<\/span> Espartano360,<\/span> Uno<\/span> A1,<\/span> Quarzo,<\/span> Inka<\/span> Challenge,<\/span> Espacio<\/span> Yoga,<\/span> El<\/span> Cuartel<\/span> del<\/span> Chino<\/span> Sung<\/span> y<\/span> mucho<\/span> m\u00e1s.<\/span><\/div>\n<\/div>\n
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Seg\u00fan<\/span> datos<\/span> del<\/span> Ministerio<\/span> de<\/span> Salud<\/span> (Minsa)<\/span> el<\/span> 50%<\/span> de<\/span> la<\/span> poblaci\u00f3n<\/span> peruana<\/span> sufre<\/span> de<\/span> obesidad<\/span> e<\/span> indica<\/span> que<\/span> una<\/span> de<\/span> cada<\/span> dos<\/span> personas<\/span> mayores<\/span> de<\/span> 15<\/span> a\u00f1os<\/span> en<\/span> el<\/span> pa\u00eds<\/span> presenta<\/span> altos<\/span> \u00edndices<\/span> de<\/span> grasa<\/span> corporal<\/span>.<\/span> Y<\/span> Lima<\/span> Metropolitana<\/span> es<\/span> la<\/span> regi\u00f3n<\/span> que<\/span> concentra<\/span> a<\/span> casi<\/span> el<\/span> 40%<\/span> de<\/span> la<\/span> poblaci\u00f3n<\/span> con<\/span> obesidad.<\/span> En<\/span> una<\/span> sociedad<\/span> conectada<\/span> por<\/span> la<\/span> tecnolog\u00eda<\/span> Fitpass<\/span> ejerce<\/span> un<\/span> rol<\/span> para<\/span> conectar<\/span> a<\/span> las<\/span> personas<\/span> con<\/span> el<\/span> deporte<\/span> y<\/span> la<\/span> vida<\/span> sana.<\/span> No<\/span> importa<\/span> la<\/span> ubicaci\u00f3n,<\/span> horario<\/span> y<\/span> condici\u00f3n<\/span> f\u00edsica,<\/span> todos<\/span> son<\/span> bienvenidos<\/span> a<\/span> practicar<\/span> alg\u00fan<\/span> tipo<\/span> de<\/span> entrenamiento<\/span> y<\/span> as\u00ed<\/span> disminuir<\/span> esas<\/span> alarmantes<\/span> cifras.<\/span><\/div>\n<\/div>\n
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Uno<\/span> de<\/span> los<\/span> prop\u00f3sitos<\/span> de<\/span> Fitpass<\/span> en<\/span> el<\/span> mercado<\/span> peruano<\/span> es<\/span> promover<\/span> y<\/span> potenciar<\/span> la<\/span> industria<\/span> fitness<\/span> del<\/span> pa\u00eds<\/span> andino,<\/span> permitiendo<\/span> que<\/span> los<\/span> centros<\/span> aumenten<\/span> sus<\/span> ingresos,<\/span> usuarios<\/span> y<\/span> sean<\/span> beneficiarios<\/span> de<\/span> campa\u00f1as<\/span> de<\/span> marketing<\/span> digital<\/span> y<\/span> relaciones<\/span> p\u00fablicas.<\/span><\/div>\n<\/div>\n
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Fitpass<\/span> funciona<\/span> con<\/span> un<\/span> modelo<\/span> de<\/span> negocio<\/span> catalogado<\/span> como<\/span> \u201cmarketplace\u201d,<\/span> el<\/span> cual<\/span> busca<\/span> integrar<\/span> a<\/span> los<\/span> centros<\/span> fitness<\/span> (oferta)<\/span> con<\/span> los<\/span> usuarios<\/span> (demanda),<\/span> logrando<\/span> conectar<\/span> la<\/span> industria<\/span> fitness.<\/span> De<\/span> esta<\/span> forma,<\/span> los<\/span> centros<\/span> son<\/span> conocidos<\/span> por<\/span> nuevos<\/span> y<\/span> m\u00e1s<\/span> usuarios<\/span> potenciales,<\/span> quienes<\/span> califican<\/span> el<\/span> servicio,<\/span> favoreciendo<\/span> las<\/span> mejoras<\/span> constantes;<\/span> y<\/span> para<\/span> los<\/span> usuarios<\/span> significa<\/span> una<\/span> oportunidad<\/span> de<\/span> conocer<\/span> diversas<\/span> disciplinas,<\/span> diferentes<\/span> instalaciones,<\/span> aumentar<\/span> sus<\/span> metas<\/span> y<\/span> mejorar<\/span> sus<\/span> h\u00e1bitos.<\/span><\/div>\n<\/div>\n
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Sus<\/span> creadoras,<\/span> Liza<\/span> Schvartzman,<\/span> CEO<\/span> y<\/span> Karen<\/span> Gonz\u00e1lez,<\/span> CCO,<\/span> son<\/span> mexicanas<\/span> emprendedoras<\/span> en<\/span> serie<\/span> dentro<\/span> de<\/span> la<\/span> industria<\/span> del<\/span> fitness<\/span> y<\/span> del<\/span> bienestar.<\/span> Ambas<\/span> decidieron<\/span> continuar<\/span> la<\/span> expansi\u00f3n<\/span> de<\/span> Fitpass<\/span> por<\/span> Per\u00fa<\/span> porque<\/span> consideran<\/span> que<\/span> es<\/span> un<\/span> mercado<\/span> fitness<\/span> en<\/span> crecimiento<\/span> y<\/span> con<\/span> mucha<\/span> oportunidad,<\/span> adem\u00e1s<\/span> su<\/span> estilo<\/span> de<\/span> negocios<\/span> boutique<\/span> est\u00e1<\/span> en<\/span> pleno<\/span> desarrollo<\/span> en<\/span> cuanto<\/span> a<\/span> exclusividad<\/span> y<\/span> servicio<\/span> personalizado.<\/span><\/div>\n<\/div>\n
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\u201cEl<\/span> prop\u00f3sito<\/span> es<\/span> ayudar<\/span> a<\/span> las<\/span> personas<\/span> a<\/span> encontrar<\/span> su<\/span> pasi\u00f3n<\/span> cumpliendo<\/span> sus<\/span> metas<\/span> de<\/span> bienestar<\/span> e<\/span> impulsar<\/span> a<\/span> los<\/span> centros<\/span> fitness<\/span> a<\/span> crecer<\/span> su<\/span> negocio<\/span> y<\/span> llegar<\/span> a<\/span> m\u00e1s<\/span> personas\u201d<\/span>,<\/span> comentan<\/span> Liza<\/span> Schvartzman,<\/span> CEO<\/span> y<\/span> Karen<\/span> Gonz\u00e1lez,<\/span> CCO<\/span> de<\/span> Fitpass.<\/span><\/div>\n<\/div>\n
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Liza<\/span> es<\/span> ingeniera<\/span> industrial,<\/span> MBA<\/span> egresada<\/span> de<\/span> UCLA<\/span> Anderson,<\/span> lugar<\/span> donde<\/span> fund\u00f3<\/span> Fitpass.<\/span> Trabaj\u00f3<\/span> en<\/span> compa\u00f1\u00edas<\/span> como<\/span> Bain<\/span> &<\/span> Company,<\/span> Bikram<\/span> Yoga<\/span> y<\/span> CorePower<\/span> Yoga.<\/span> Karen<\/span> estudi\u00f3<\/span> Negocios<\/span> Internacionales<\/span> en<\/span> TEC<\/span> de<\/span> Monterrey<\/span> y<\/span> es<\/span> experta<\/span> en<\/span> la<\/span> industria<\/span> de<\/span> boutique<\/span> fitness<\/span> studios,<\/span> adem\u00e1s<\/span> de<\/span> tener<\/span> su<\/span> propio<\/span> centro<\/span> de<\/span> Yoga<\/span> ubicado<\/span> en<\/span> la<\/span> ciudad<\/span> de<\/span> Puebla,<\/span> M\u00e9xico,<\/span> desde<\/span> hace<\/span> 9<\/span> a\u00f1os.<\/span><\/div>\n<\/div>\n
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Si<\/span> a\u00fan<\/span> no<\/span> conoces<\/span> Fitpass<\/span> Per\u00fa,<\/span> puedes<\/span> bajar<\/span> la<\/span> App<\/span> en<\/span> Apple<\/span> Store<\/span> o<\/span> Google<\/span> Play<\/span> totalmente<\/span> gratis<\/span> y<\/span> empezar<\/span> a<\/span> reservar<\/span> tus<\/span> clases<\/span> en<\/span> los<\/span> mejores<\/span> centros<\/span> y<\/span> gimnasios<\/span> fitness<\/span> de<\/span> Per\u00fa.<\/span><\/div>\n<\/div>\n
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Para<\/span> m\u00e1s<\/span> informaci\u00f3n<\/span> visita<\/span> el<\/span> sitio<\/span> www.fitpass.pe<\/span><\/a> y<\/span> para<\/span> estar<\/span> al<\/span> tanto<\/span> de<\/span> lo<\/span> \u00faltimo<\/span> en<\/span> novedades,<\/span> tendencias<\/span> y<\/span> promociones<\/span> s\u00edguenos<\/span> en<\/span> Facebook<\/span> FitpassPe<\/span> <\/a>y<\/span> en<\/span> Instagram<\/span> @<\/span>Fitpasspe<\/span><\/a><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Una aplicaci\u00f3n que nace para revolucionar la forma en la que hacemos ejercicio. Su objetivo es ayudar a los centros […]<\/p>\n","protected":false},"author":2,"featured_media":5216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[32],"tags":[],"yoast_head":"\nFITPASS, LA RED M\u00c1S GRANDE DE FITNESS EN LATINOAM\u00c9RICA, LLEGA A PER\u00da - Blog Fitpass<\/title>\n<meta name=\"description\" content=\"Una aplicaci\u00f3n que nace para revolucionar la forma en la que hacemos ejercicio. Su objetivo es ayudar a los centros y gimnasios fitness a atraer nuevos clientes y a sus usuarios a cumplir sus metas llevando una vida m\u00e1s saludable y as\u00ed disminuir los altos \u00edndices de obesidad del 50% de la poblaci\u00f3n peruana. Se trata de una membres\u00eda mensual que ofrece acceso ilimitado, mediante una App, a los mejores centros y gimnasios fitness de Per\u00fa. La plataforma est\u00e1 disponible en App Store y Google Play, s\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fitpass.com\/mx\/blog\/2020\/02\/19\/fitpass-la-red-mas-grande-de-fitness-en-latinoamerica-llega-a-peru\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FITPASS, LA RED M\u00c1S GRANDE DE FITNESS EN LATINOAM\u00c9RICA, LLEGA A PER\u00da - Blog Fitpass\" \/>\n<meta property=\"og:description\" content=\"Una aplicaci\u00f3n que nace para revolucionar la forma en la que hacemos ejercicio. Su objetivo es ayudar a los centros y gimnasios fitness a atraer nuevos clientes y a sus usuarios a cumplir sus metas llevando una vida m\u00e1s saludable y as\u00ed disminuir los altos \u00edndices de obesidad del 50% de la poblaci\u00f3n peruana. Se trata de una membres\u00eda mensual que ofrece acceso ilimitado, mediante una App, a los mejores centros y gimnasios fitness de Per\u00fa. 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